Everline Studios Ltd Privacy Notice

Last updated: July 2026

This privacy notice explains how Everline Studios Ltd collects, uses and protects your personal information when you use our services, book classes or visit our website.

Contact details

If you have any questions about this privacy notice or how we use your personal information, you can contact us at:

Email: hello@everlinestudios.co.uk

What information we collect, use and why

We collect the following personal information to provide our Pilates classes and related services:

• name
• Contact details
• Address
• Date of birth
• Payment information (including card or bank details where applicable)
• Health information provided through health questionnaires or PAR-Q forms, including medical conditions, injuries, allergies and other information relevant to participating safely in Pilates classes
• Website usage information, including pages visited, user journeys, browser type, IP address and cookie preferences

We also use Google Analytics to help us understand how visitors use our website so that we can improve its performance and user experience.

Special category data

Some of the information we collect is classified as special category personal data under UK GDPR because it relates to your health.

We only collect and process this information where it is necessary to provide our services safely and where a valid condition under UK GDPR applies, including your explicit consent.

Marketing

With your consent, we may also collect and use:

• Name
• Contact details
• Address
• Marketing preferences
• Location data
• Website and user journey information

This information is used to send service updates, special offers and other marketing communications. You can withdraw your consent or unsubscribe at any time.

Lawful bases and your data protection rights

Under UK data protection law, we must have a lawful basis for collecting and using your personal information.

Our lawful basis for providing our services

We rely on:

Contract – We process your personal information where it is necessary to provide the services you have requested. This includes managing bookings, processing payments, communicating with you about your classes and administering your account.

Explicit consent – Where we collect and process health information, including information provided through health questionnaires or PAR-Q forms, we will ask for your explicit consent. This information is used solely to help us provide our services safely. You may withdraw your consent at any time. Please note that if you withdraw your consent for us to process essential health information, we may be unable to provide our services safely.

Our lawful basis for marketing

We rely on:

Consent – We will only send marketing communications where you have given us your permission. You may withdraw your consent or unsubscribe at any time.

Your rights

Under UK GDPR you have the right to:

• Request access to the personal information we hold about you.
• Request correction of inaccurate or incomplete information.
• Request deletion of your personal information.
• Request restriction of processing.
• Object to certain processing activities.
• Request transfer of your personal information to another organisation where applicable.
• Withdraw your consent at any time where consent is our lawful basis.

We will respond to requests without undue delay and, in most cases, within one month.

To exercise any of these rights, please contact:

hello@everlinestudios.co.uk

Where we get personal information from

We obtain personal information:

• Directly from you.
• From our booking platform, Momence, when you book classes or purchase services through their system.

How long we keep your information

We only keep personal information for as long as necessary to provide our services and to meet our legal, insurance and regulatory obligations.

• Customer booking and account information is normally retained for up to 6 years after your last booking or interaction.
• Health information provided through health questionnaires or PAR-Q forms is retained for up to 6 years after your last class unless a longer retention period is required by law or our insurers.
• Marketing preferences are retained until you withdraw your consent or unsubscribe from our marketing communications.
• Website analytics and cookie information are retained in accordance with the retention periods used by our website and analytics providers.

Who we share information with

We use trusted third-party service providers to help us operate our business.

Data processors

Momence

Momence provides our online booking, payment and class management system and processes customer information on our behalf to manage bookings, payments and class attendance.

Google Analytics

Google Analytics helps us understand how visitors use our website by collecting information about website usage. This information is used to improve our website and services. Google Analytics may process information such as IP addresses and browsing behaviour in accordance with Google’s privacy practices.

Website analytics and cookies

Our website uses cookies, including cookies provided by Google Analytics, to improve your browsing experience and help us understand how our website is used. Where required by law, we will ask for your consent before placing non-essential cookies on your device. You can manage your cookie preferences at any time through our cookie settings.

How to complain

If you have any concerns about how we use your personal information, please contact us first:

Email: hello@everlinestudios.co.uk

If you remain unhappy after contacting us, you can make a complaint to the UK Information Commissioner’s Office (ICO).

Information Commissioner’s Office

Wycliffe House

Water Lane

Wilmslow

Cheshire

SK9 5AF

Helpline: 0303 123 1113

Website: https://ico.org.uk